What is Croparazzi?

Croparazzi.com is a virtual farmer’s market. With 24/7 access to information on pricing and availability direct from the farmers, Croparazzi will offer expanded purchase opportunities for local foods. More consumers and more sales will attract more growers, in a virtuous cycle that builds the market for the fresh and local. Rich content and social networking features will attract and strengthen the local food movement. Unlike farmer’s markets or CSAs, an online data aggregation model scales up easily, supporting significant growth in local food purchases and reaching new consumers and markets. Croparazzi’s goal is to release local food from the constraints of unscalable distribution models, and allow local food to become a major pillar of tomorrow’s California food system.